ABOUT ME

I’m a human passionate about solving other humans’ problems with good design.

 
 

A multidisciplinary and strategic Director of Product Design, I take a holistic approach to product development—considering not just the product itself, but how people interact with it. Naturally inquisitive, I prioritise user research to uncover both user and business challenges before crafting functional, elegant solutions. I thrive on challenging assumptions through rapid prototyping and user testing, ensuring design decisions are informed, intentional, and impactful.

As a design leader, I am dedicated to fostering an environment where designers can do their best work under optimal conditions. I champion clear and concise communication, transparency, and accountability—cultivating a positive, safe, and highly collaborative culture.

Passionate about the intersection of AI, research, and design, I am actively exploring innovative ways to leverage AI tools to enhance and optimize UX research and product design.

Born and raised in France, I began my career in London after relocating from Paris in 2009. Since 2021, I have been based in the Netherlands, further expanding my diverse international experience.

WHAT PEOPLE SAY

“Memona contributed massively across many successful projects and client relationships. It was a privilege to work with someone who has such a drive to continuously improve and grow their skills into a well rounded and much sought after product designer. Any company would be lucky to have her rare skills of being able to make strategy real through design.”

— Adam Morris, Head of Design at The Economist

“Memona is a thoughtful and strategic digital product designer. Having been a developer in the past, she has that depth of experience that brings her close to being the mythical 'full-stack designer'. She's also one of the most vivacious and enjoyable person to work with.”

— Tim Malbon, CEO of Made by Many

“Memona is always very keen to learn and has an appetite for self-improvement which is incredibly inspiring. She’s always ready to put her hand up and pitch in to help deliver some of the key cultural change initiatives the company is working on.”

— Jo Daly, VP of L&D, UK and International, Warner Music Group

“I was fortunate enough to work with Memona on a number of projects at Made by Many - she was a great asset to the team. She brought huge amounts of positivity and drive, while still challenging the team and stakeholders to ensure we continued to move in the right direction.

She led the discovery/user testing process across multiple projects, working closely with the development team to ensure they had everything they needed for build, and refine the scope of her designs based on their input.

Memona launched a number of new projects, planning and facilitating stakeholder workshops. Her astute planning ensured they successfully captured the input we needed while also encouraging the stakeholders to think more widely about how the team could support them.”

— Joe Nixon, Senior Global Product Manager, McDonald's